Choosing a domain name is a very important step in the website design process and most people do not harness the power and leverage that domain names allow.

Your website can have multiple domain names and so if your business name is known by your existing customer base it is wise to have this as a domain name with the .com suffix and maybe the country of trading suffix such as .co.uk for the UK or .ca for Canada. Click here for a list of all country suffixes available. We are able to supply any country suffix you require from £10 per year. Please email your requirements so that I can confirm price and availability.

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However, your domain name should also be an attention grabbing headline, not merely the name of your business. Think about the words or expressions that appeal directly to the wants, needs and desires of your target market.

You can make a significant difference to your website traffic simply by using a variety of domain names. As an example, if the main website is www.yourbusiness.com and you sell cars then also having another domain www.wesellcars.com can be used in marketing to tell people exactly what you do. Also www.a1cars.com can be used to achieve high rankings in directory driven search engines which list on an a-z basis.

There are some important points to remember. Firstly this strategy only works if you register the domain names correctly with the appropriate search engines and directories. Secondly, search engines can block this method of marketing if done incorrectly. It is critical that all the domain names are held on the same name servers as your web hosting company, so that the domain names do not appear as cloaked forwarding.

These are just a few of the ways in which we can help you and your businesses. Please contact us for more information. Due to the bespoke nature of our website development most of our clients prefer to discuss their requirements by telephone, please send us a contact phone number and we will contact you shortly to discuss your needs in more detail.