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There
are many ways to advertise and market your website, from banner advertising,
search engine ranking to conventional media advertising. Viral marketing,
however, is a a much less well known technique.
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| Viral
marketing is simply a marketing campaign that will result in the multiplication
of you or your link. As it continues it grows and grows with your links being spread all over the internet The more links back to you, the easier you will be found. Here are a few ideas that you can use to get the ball rolling.... |
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1.
Create an award that other web masters may apply for. Web awards are
sought after for the credibility they give to the The code could be as simple as: <A
HREF="http://www.yoursite.com/"><IMG Of course the displayed award links back to you. |
| 2. Create a free ebook and offer all who download the right to distribute it on their site or ezine. Once you have your ebook you an distribute it at software sites such as: http://www.zdnet.com/downloads and http://www.freewarehome.com |
| Don't forget the free ebook directories such as:http://www.ebook2000.com/cgibin/links/add.cgi and http://www.ebookdirectory.com/ |
| 3.
You could distribute your own screen savers. Just incorporate your site's
name and web address in this screen saver. You could create a digital
file with your logo and web address and incorporate this file into the
screen saver with the other images. If you create a free screen saver, you can submit them to software sites and screen saver sites such as: http://www.wulfert.com/input/submission_saver.html http://www.taynet.com/formmail/addition.html |
| 4.
You could give away email. Everyone.net will allow you to give away email
with your domain. It is a web based email and you will be allowed to rotate your banners on the service page. http://www.everyone.net Also Bigmail will also allow you to give away email with your domain in it. The email is web based and you are allowed 20% of rotating banner space. http://www.bigmailbox.com |
| 5.
Create a top 100 site. If you wanted you could create your own top 100
business sites list for others to join. Each person who joins will send traffic to your site in their attempts to be ranked higher on the list. Which in turn brings them more traffic. |
| 6.
Give away free guest books. Each guest book that you give away will have
a link to your site on it. If you gave away 50 free guest books to 50 web masters to use on their site, you automatically have 50 web sites linking to you. Everyone who signs one of those 50 guest books will be exposed to your website. The multiplication possibilities are endless! |
| 7.
Provide free digital postcards. Your visitors will be allowed to send
digital greeting cards for all occasions and just for fun. Every time one of your visitors send a digital postcard from your site, the receiver of the postcard will be given the location of where they may pick up their postcard. They must pick up their postcard at your site on a post office page that you create and they will be directed to your site to send postcards of their own. On top of all of that each post card sent and received from yoursite will have a link to your site and will state 'This is a free service provided from (your name)'. The multiplication possibilities are endless! |
| 8.
Add referral scripts to your site. You will be surprised at how many people
will recommend you if they enjoyed your site. If you wish, you could use free ebooks you created from above as a free gift to those who recommend your site to others. This will increase your recommendations. |
| 9.
Start a web ring. You will always have other web sites linking to you
if you do this. A web ring is simply a group of sites that have chosen to link to each other. Each web site displays a graphic that allows the visitor to tour other sites in the same ring. |
| 10. Finally the most obvious, but sometimes over looked- Always, always ask your subscribers to forward your ezine to those they think might enjoy it. Very often they will. |